About William Frame
William Frame is the owner and managing director of Braemore Estates.
Initially a textile business dating back to 1924, he took control of the company in 1988. At that point, the company comprised a commercial property and a bank account – both empty.
The property was split into smaller units and sold on, which heralded the start of Braemore Estates as a property business. For the last 29 years, the company has successfully focussed on both development and longer-term rental opportunities.
Outwith property development, William has successfully developed and grown a number of business, including Braemore Property Management (“BPM”) and Cromars fish and chip shop.
William Frame’s Entrepreneurial Background
Braemore Property Management was founded by William Frame in 1992 with a single property. Despite the economic challenges of the time, BPM grew. A strong ethos of great customer service as well as acquisition of quality properties drove word of mouth recommendations. In 2011, William Frame sold the business to Lomond Capital with 900 properties and 16 staff in a multi-million-pound deal.
Ever the entrepreneur, William Frame went on to open Cromars fish and chip shop in St Andrews in 2013 with his business partner. The restaurant had been repeatedly voted the best fish and chip shop in Scotland. In 2017, William handed the reigns to his wife in order to focus on his property business aspirations.
William Frame worked with architect James Denholm to create Gamefield, a stunning 5-star stately home in the beautiful Ochtertyre estate in Strathearn Valley. The home enjoys panoramic views of the picturesque countryside, and carefully curated interior décor makes it a popular home-away-from-home for many. Gamefield is available for holiday-lets, weddings and celebrations.
In 2018, William Frame is planning a food and retail village off the A9 at Tomatin Junction as part of Tomatin Trading company. The planned up-market hotel, restaurant and shopping complex will create over 100 jobs in the construction, hospitality and retail sectors.
William Frame is working in reaction to demand in the area for quality, affordable hotel rooms within easy reach of Highland cities and towns. The development will showcase the region’s best produce in its restaurant, farm shop, drive-through bakery, as well as hosting retail outlets and filling station for locals and visitors.
Tomatin in the Press
- Urban Realm: Highland hotel & retail ‘village’ planned for Tomatin
- SBNN: Multi-million pound hotel, food and retail village proposed for the A9 at Tomatin
- Scottish Financial News: Multi-million pound hotel and retail development village unveiled for Tomatin
- The National: Multi-million pound hotel set to entice travellers to follow in the footsteps of Bonnie Prince Charlie
- The Times: New Highlands hotel to showcase local produce
- Scotsman: Plans for hotel development at ‘Bonnie Prince Charlie’ site
- Press and Journal: Multi-million pound hotel and retail development will bring 70 jobs to Highland village
- Property Magazine: Multi-million pound hotel and retail development village unveiled for Tomatin
- Scottish Construction Now: Hotel and retail development village planned for A9 site
- Project Scotland: Multi-million pound hotel and retail plans submitted for A9 site
- Inverness Courier: £10 million hotel and retail complex planned for Tomatin
- Highland News: £10 million hotel and retail complex planned for Tomatin